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Heart & Soul Blog

Filtering by Tag: heartandsoulpr

#DayWithoutAWoman: International Women's Day

Alyson Campbell

Have you ever thought about what a #DayWithoutAWoman really looks like?

No one to clothe you or maybe just give you a gentle (annoying to you at the time) reminder to put on a coat when it's cold outside because you're so eager to play, no one to wipe away your tears when she's the only woman in the world who really understands. Or perhaps not even something for you personally, but to hand you that diploma that you worked so hard for, reach out her hand to shake yours in offering you the job, polish your toes or hands for a brief respite or make that sandwich to sustain you the rest of the day.

With 74.6 million women in the civilian workforce, 39 percent of women work in jobs where women comprise three-quarters of the workforce, women own close to 10 million business accounting for $1.4 trillion(!) in revenue, and even the females who have served our country still continue their service in our work force (3 out of 10 currently work as government workers). Did you also know that 70 percent (yes 70) of mothers with children under 18 are in the work force and are the primary sole earners for 40 percent of their households, compared with only 11 percent in 1960? (Credit: https://blog.dol.gov/2017/03/01/12-stats-about-working-women). 

Today's social media movement was staggering and exciting to see. As the CEO and Founder of a Woman-Owned and Operated business here at Heart and Soul PR, Inc. I created Heart & Soul PR, Inc. after a long stint in an influential agency career because - like the gap we see in the workforce now - whether that's equal pay for equal work (across the board, gender indiscriminate), or simply having our collective values, contributions and ideas recognized and respected in the workplace -- to provide an opportunity, a home rather, for clients of all backgrounds, small, medium or large, who also deserve a chance for their voice to be heard, their brand to resonate and their story to be told. 

Today as I grow even more and reach even higher in year two of my independently owned and operated business, I am grateful and continue to give thanks for all those in my world and in my power circle, personally and professionally, who have stood behind me, beside me, walked hand in hand, hugged me when the tears flowed or when I thought "maybe this is too hard," because they are the ones that truly saw and see my potential, stepping out as a woman independently and what it truly means as a #DayWithoutAWoman. 

On this International Women's Day today, may we all take time to say thank you, give a hug, a polite smile, handshake, pat on the back, write a thank you note or whatever simple gesture resonates with you,to the women that shape and shaped our lives, our careers and ultimately give us the inspiration to continue to rise out of bed each day with the opportunity and  motivation to change the world around us.   Thank you, ladies, and thank you men, thank you to all who support women and our value to the world and the workplace.  Happy International Women's Day to all.

 

Thrilling Tuesday: Conquering Europe & the Post-Vacation Blues

Alyson Campbell

Traveling confirms the notion that there aren’t enough hours in a day. Without warning, minutes simply turn into blips of colors, scents and emotions. Memories are the only telling signs of past adventures and photos sit on social media profiles, only to keep a page exciting. 

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As you can probably tell, post-vacation depression is real. One comes home to their typical routine, expecting the same exhilaration as abroad, only to be slapped with a mundane sense of reality. I was able to beautifully experience this depression after a week abroad in arguably the most cultured continent in the world: Europe. My best friend from high school and I (side note: this is unbeatably the best way to reconnect with someone after 2 years) explored 4 breathtaking cities within a week. Are you calling us crazy yet? Don’t worry, we know we are. 

From Venice to Milan, Amsterdam to London, every corner we encountered jerked massive happy tears from our eyes. Now, having been born and raised in Southern California, we are not used to being around such beautiful structures. Ask any native Californian, statues aging past 6 centuries old will look beautiful to a pair of eyes raised in Los Angeles. Europe has proven to change people. A romantic may see simple Italian street art and compare the work to Picasso. A food critic may take a sip of espresso and realize that Starbucks is shit. And finally, a linguist may hear Danish and realize that they’re happy they payed attention to their core German classes as a kid. The realization of beauty in traveling is worth any plane ticket.

Milano Street Art

Milano Street Art

With about a day and a half each city, we committed to sleeping as little as possible. Running around a foreign country on low sleep and a high intake of caffeine is the way to do it: heightened senses, rampant emotions and intense cravings are key travel accessories. We somehow managed to prioritize our sights, with no extensive planning, and see everything on our wish lists. Impromptu up at 6 am, partying with locals until midnight and then doing it all over again is the perfect itinerary. My fondest memories will undoubtedly include blistered feet, drenched scarves and tears unleashed by pure happiness. 

Today on this Thrilling Tuesday, what adventure are you looking to create?  Where will your next adventure take you?  

With Love, 

xx Kat Schiller

The Heart & Soul PR Team